Porsche Design at CES 2006

Thursday, January 05, 2006

Stuttgart/Palo Alto. Etón Corporation, the design driven leader in radio and portable audio products is launching at CES 2006 in Las Vegas the new Porsche Design radio line by Etón, combining the latest in technology and innovation with the timeless design and functionality expertise of Porsche Design. The Porsche Design radio line will consist of four primary product platforms, ranging from the Porsche Design P’ 7131, a revolutionary table-top digital audio solution, to the Porsche Design P’ 7136, a compact, travel-friendly portable radio.

Beginning with the launch of the P’7131, Etón will offer the world’s only AM/FM/SW and XM Ready Radio Receivers, offering the ease and convenience of listening to radio from local, distant, and orbiting origins. The P’7131 features patented design and technology, producing sound through two front-firing speakers (hidden in the front controls) and enclosed, powered subwoofer, to bring users the ultimate listening experience.

“Etón’s consumer electronics expertise and marketing competency allows Porsche Design to enter into consumer electronics market,” said Dr. Siegmund Rudigier, President and CEO of the Porsche Design Group. “There is an obvious synergy between Porsche Design and Etón Corporation as our values both lie in quality, craftsmanship and cutting-edge design and technology.”

“The heritage of Porsche Design not only offers an added element of prestige to electronics, but also the lost focus on an exacting attention to detail,” said Dr. Esmail Hozour, CEO of Etón Corporation. “Through this unprecedented partnership, we are confident that a new standard of electronics shall be set.”

Etón Corporation is the established leader in consumer electronics audio products, and is defined by its mission of ‘Re_Inventing Radio”. By always combining the latest in technology with sensible design, Etón offers an extensive array of products that speaks to three main categories: Design, Innovation and Necessity. Etón is headquartered in Palo Alto, California, and has offices in Berlin, Germany and Toronto, Canada.

Porsche Design is a global luxury men’s brand and is determined by engineered products. Professor Ferdinand Alexander Porsche established the Porsche Design brand in 1972, whose products are attracting consumers with their technical innovation and represent functionality and timelessness in its purest form. Porsche Design products are sold in exclusive own retail and franchise stores, shop-in-shops, up-market department stores and exclusive specialist stores.


etón Corporation
PR@etoncorp.com
(650) 903-3866